Wondering why you’re not getting enough likes on your Instagram posts?
You’re not alone.
Instagram is a huge ocean with plenty of fish in it. It’s a crowded and competitive space.
More than 95 million pictures and videos are posted on Instagram every single day.
On top of that, the organic reach of Instagram is almost nonexistent, to be honest.
So if you’re not getting enough engagement on your Instagram posts, you’re obviously not alone. In fact, many popular celebrities today have also experienced this at least once on their journey.
However, it’s not because of you that you’re not getting likes on Instagram.
It’s because of a few things that you’re doing wrong.
If you can identify those mistakes and work hard on them, likes and engagement will flow into your posts effortlessly.
But the real question is: what are those mistakes?
You’re probably not getting likes on Instagram for six reasons.
Let’s take a look at each of them one by one.
6 Reasons Why You’re Not Getting Enough Likes on Instagram
1. You’re Not Posting Quality Content
Imagine you’re scrolling through Instagram, and you come across a blurry image with a terrible caption.
Would you like that post?
No, right?
And that could be the most important reason why you’re not getting likes on your Instagram posts.
To grab people’s attention and make them engage with your posts, you have to make sure you’re only posting high-quality content that adds value to your audience’s life or at least makes them laugh.
If your content either makes your audience happier or teaches them something valuable, people are bound to like your posts no matter what.
High-value posts also get an incredible amount of organic reach compared to posts that don’t add any value.
2. You’re Not Consistent With Your Posting Schedule
Instagram, and social media in general, is a game of consistency.
To be honest with you, it’s almost impossible to succeed on social media without consistency. Look at every other popular social media star today; they are most likely consistent even after becoming popular because they understand the power of consistent posting.
If you’re posting out of nowhere like a mystery, your followers won’t want to engage with your posts.
On the flip side, if you have a proper posting schedule, people will know when to expect the next post from you, and it will make them even more excited to engage with your posts.
3. You Have Too Many Ghost Followers
Ghost followers are those followers who have stopped using Instagram altogether, have no interest in the content you post, or rarely become active.
If you have these types of followers in your account, no matter what you do, you won’t get any engagement on your posts.
So the best way to deal with this is by removing all the ghost followers from your account and regularly cleaning your account.
This will improve your account’s overall reach, and you’ll have an audience who are genuinely interested in your posts.
4. Your Account Has Been Shadowbanned
If you’re posting quality content and you were, in fact, getting decent engagement on your posts earlier, but suddenly people have stopped engaging with your posts, it might be because your account has been shadowbanned.
This is fairly common these days as Instagram is cracking down on accounts that don’t follow all the community guidelines.
If your account has been shadowbanned, you can either contact Instagram’s support and file a complaint, or you can wait.
Most of these shadowbans are lifted within a few days, but you have to be extra cautious in the future to safeguard your Instagram account.
5. You’re Not Getting Creative With Your Posts
If you want to get massive engagement on your Instagram posts, you have to be extremely creative with your posts.
On average, regular Instagram users are exposed to hundreds of posts every single minute while they’re on the platform.
To grab their attention and make them engage with your posts, you have to do something out of the box. For example, you could run a giveaway for a product that might interest your audience and ask them to leave a comment on your posts to enter the contest.
You could even ask them to share the content on their feed to get extra points. This is just one example; your creativity should know no bounds.
Try different things to see what works best for you.
6. You’re Not Patient Enough
I’m sorry to say, but if you’ve just started a new account and you’re wondering why you’re not getting enough engagement on your posts, it might be because you’re not patient enough.
Instagram is a long-term game; it’s a marathon.
You have to keep posting quality content consistently on the platform before you see good results.
So, don’t lose hope. Keep posting even if you’re not getting engagement on your posts currently. Patience always wins.
Conclusion
So these are some of the reasons why you’re not getting enough engagement on your Instagram posts.
If you’re making any of these mistakes, you have to stop them immediately.
Most of the time, posting quality content with a consistent posting schedule will always get you an insane amount of engagement on your posts.