The benchmark of eyewear fashion since 1937 is certainly represented by the Ray-Ban brand, which with its eyeglasses and sunglasses has conquered generations of men and women attentive to fashion, comfort and sustainability. Let’s see in a few words the stages of the success of Ray-Ban sunglasses and prescription glasses Ray-Ban have become the great classics of Italian and international eyewear.
Subscribe to the OtticaSM.com newsletter and receive special extra discount codes for your new glasses
Ray-Ban success in eyewear fashion
Ray-Ban is a brand of sunglasses and eyewear with a rich history of success in eyewear fashion. Founded in 1936 by Bausch & Lomb, Ray-Ban has become a cultural icon over the years thanks to its innovative design, product quality and presence in many subcultures and lifestyles. Here are some important milestones of Ray-Ban’s success in eyewear fashion:
- Aviator (1936): Ray-Ban’s first major success was the “Aviator” model, created in 1936. This style was originally designed for US Air Force pilots and quickly spread into popular culture, becoming a symbol of adventure and style.
- Wayfarer (1956): Perhaps one of Ray-Ban’s most iconic designs, the “Wayfarer” sunglasses were introduced in 1956. This style has had a huge impact on eyewear fashion, becoming popular among celebrities and influencing popular culture for decades.
- Clubmaster (1986): Ray-Ban continued to experiment with new styles and in 1986 launched the “Clubmaster” model. These sunglasses are characterized by a plastic frame with a metal strip on top. The Clubmaster model has also become a style icon.
- High quality products and technology (2000s): Ray-Ban has maintained its reputation of producing high quality glasses with the use of fine materials and cutting-edge technologies. This has helped maintain Ray-Ban’s image as a trusted brand in the eyewear industry.
In the years 2000 – 2010Ray-Ban collaborated with celebrities, designers and artists, creating special and limited editions of sunglasses. These collaborations have helped to maintain the brand’s interest and relevance in different generations and cultural circles. Ray-Ban has adapted his marketing strategy to new technologies, leveraging online and social media presence to reach new audiences and keep consumers’ attention. In recent years, Ray-Ban has also started to focus on innovation and sustainability, trying to produce sunglasses and eyeglasses with more environmentally friendly materials and more sustainable production processes.
Ray-Ban sunglasses and eyeglasses: exclusive features
Ray-Bans sunglasses and eyeglasses are known for their exclusive features that set them apart from other eyewear brands. Here are some of the distinctive features that have contributed to the success of Ray-Ban:
- Iconic Design: Ray-Ban is renowned for its iconic designs, such as the Aviators and Wayfarers. These models have a unique and recognizable aesthetic that has made them timeless in the world of eyewear fashion.
- Quality materials: Ray-Ban uses high quality materials for the production of its glasses, such as cellulose acetate, metal and glass or polycarbonate lenses. These materials not only give the glasses a premium feel, but also contribute to durability and functionality.
- UV protection: All Ray-Ban sunglasses offer effective UV protection from harmful solar radiation. This is critical to eye health and emphasizes the brand’s focus on the well-being of its customers.
- Polarized Lenses: Many Ray-Ban models offer the option of polarized lenses. These lenses reduce glare and improve visual clarity, making sunglasses particularly suitable for outdoor activities.
To add charm to the Ray-Bancos, they add distinctive details, such as metal plates on frames, key bridges, rounded corners and other design elements that contribute to their unique appearance.
Ray-Ban sunglasses for him and her: the must-have models
Ray-Ban offers a wide range of models of sunglasses for men and women, each with its own unique style. Here are some must-have models for both him and her:
Must-Have models for him:
- Ray-Ban Aviator: The classic among the classics, the Aviators were first introduced in 1936. These sunglasses with metal frames and drop lenses are timeless and give a touch of adventurous style.
- Ray-Ban Wayfarer: A style icon, the Wayfarer are square acetate sunglasses that fit well into different facial shapes. They are perfect for those looking for a retro and fashionable look.
- Ray-Ban Clubmaster: These sunglasses feature a plastic frame with a metal upper strip, creating a mix of retro and modern style. They are suitable for an elegant and sophisticated look.
- Ray-Ban Round: The Rounds are inspired by the sunglasses worn by artists of the 1960s. These round sunglasses add a bohemian touch to your style.
- Ray-Ban Justin: Similar to the Wayfarer but with a slightly larger design, the Justin’s are perfect for those looking for a larger and bolder frame.
Must-Have models for you:
- Ray-Ban Aviator for Women: The Aviators are also available in versions adapted to the female audience, with sizes and colors that perfectly fit the faces of women.
- Ray-Ban Erika: With a slightly round design and nylon frame, the Erika offer a sophisticated and versatile look for women.
- Ray-Ban Cats: These sunglasses feature a cat-eye design, which adds a touch of femininity and glamour to your style.
- Ray-Ban Round for Women: The Rounds are available in smaller versions and with more feminine colors, creating a chic retro look.
- Ray-Ban Jackie Ohh: The Jackie Ohh are inspired by the elegance of Jacqueline Kennedy Onassis. These oversized sunglasses are perfect for those looking for a bold and glamorous look.
Ray-Ban eyeglasses: the must-have models for him and her
Ray-Ban offers a selection of models of eyeglasses that combine style, comfort and quality. Here are some must-have models for both him and her:
Must-Have models for him:
- Ray-Ban RX5184 New Wayfarer: These eyeglasses are an optical version of the iconic Wayfarer model. They offer a modern and stylish look, perfect for those looking for a casual but sophisticated style.
- Ray-Ban RX8412 Aviator: These Aviator-inspired eyeglasses retain the distinctive drop shape but in a visual version. They add a touch of elegance to any look.
- Ray-Ban RX8901 Clubmaster: These eyeglasses reflect the distinctive style of the Clubmaster, with the metal strip above the plastic frame. They are suitable for those looking for a vintage and fashionable look.
- Ray-Ban RX6375 Round: These round eyeglasses offer a retro and artistic look, perfect for those who love a bohemian and original style.
- Ray-Ban RX7047 Liteforce: These lightweight and minimalist eyeglasses are ideal for those looking for a modern and discreet look.
Must-Have models for you:
- Ray-Ban RX5228 Wayfarer for Women: This feminine version of the Wayfarer model offers a sophisticated and fashionable look for women.
- Ray-Ban RX2180V Round: With a smaller round design, these eyeglasses are perfect for women looking for a retro and eye-catching style.
- Ray-Ban RX5356 Clubmaster for Women: These eyeglasses reinterpret the classic Clubmaster style in a feminine version, adding a touch of elegance and style.
- Ray-Ban RX7119 Hexagonal: These hexagonal eyeglasses offer a unique and fashionable look, perfect for those looking for a touch of originality.
- Ray-Ban RX5154 Clubmaster Oversized: These oversized eyeglasses are ideal for women who want to show off a bold and chic style.
Subscribe to the OtticaSM.com newsletter and receive special extra discount codes for your new glasses
All that remains is to find your own sunglasses and prescription glasses Ray-Banpreferito and buy it conveniently online, always 100% original and at the best price on the websites of the official retailers of the brand.