Cereals are now a very delicious and important breakfast deal for kids, youngsters, and everyone. Apart from this, cereals are healthy and provide supplemental nutrition at different stages of life. Because of this reason, the competition in the market is very high. So there are many well-known brands that appear on a daily basis. Only good brands that maintain the standards focusing on custom cereal boxes are able to stand out in the market.

In this article, we will discuss the designer’s efforts and their important elements. First, we have to understand the types of cereal boxes. Here is the list of different common cereal box types.

1. Custom-printed luxury cereal boxes
2. Custom-printed colorful cereal packaging boxes
3. Custom cornflake cereal boxes
4. Custom-printed chocolate cereal boxes
5. Custom-printed gable cereal boxes
6. Custom-printed baby cereal boxes packaging
7. Custom printed whole grain cereal boxes

The designer starts with the outer surface printing:

First things come first; no matter what type of cereals you are producing and selling, product packaging is always essential. Every product’s physical marketing starts with the packaging of the box. So, designers should think out of the box and focus on outer surface printing. Add to this, outer surface finishing options and styles grab the passersby and enhance the user experience.

For this reason, everyone should go directly to the custom-printed cereal boxes. There are a variety of options and styles available for cereals that fall specifically in the category of food boxes.

Designers use different sorts of tools like adobe illustrator and other finishing tools. These tools draw the 3D mockups, and visual appearance is checked virtually after successful outer design one format finalize. Companies that are following this process of customization are successful. Contrary to this, there are brands that don’t follow the design principles and do not invest properly in the packaging of the cereals. They suffer in the long term;

Here are a few disadvantages of not using customization for cereal food packaging.

1. Premade boxes are not branded.
2. Premade boxes have no accurately sized and in-demand style of box.
3. Premade boxes have color limitations.
4. Premade boxes have no variation schemes.

Designer focus on typography and layout of the box:

Typography is font style, size, and shape. Every brand has its own unique typography, and that specific brand would recognize this. Suppose we have a big M; whenever it comes to our mind, we count it as Macdonald’s M. Here, the style, shape of M, and its yellow color are famous. This is the symbolic logo and font, and everyone can recognize it easily. For cereals, designers target audiences as well. For the kids, kids’ favorite and funny style formats are used. Milo from Nestle has another example here. Milo is an energetic cereal, and it targets sportsmen and youngsters. Thus, symbols, typography, and other elements on the box actually design to target a specific audience. In addition to the target audiences, they tell about the parent brand and communicate the brand message to the customers.

Highlight any special promotions, discounts, or limited editions:

When promotional campaigns come to the market, they showcase the discount on the box. The designer carefully set the placement of the promotional price on the box. Add to this; companies print limited edition boxes for the promotion. Here it becomes easy for them to switch the prices again. Suppose cereal suppliers offer a 100k discount; then wholesale cereal boxes of the same amount would print. In this way, a company offers only 100k discount packages or cereal. After printing a limited edition of discounts and special promotions, cereals would be sent to the market, and end users get the discount easily. Here one question arises, why is it necessary to print the special discount on the box? Actually, this eliminates the role of third parties in the market. When cereal suppliers print the discount on the box, no one can sell the cereals at high prices. This retains the discount price in the market.

The crux of the discussion

So, packaging also plays a good role in price communication with consumers. This tactic is also used in marketing and sales.

In the end, packaging designers work hard and then get customized cereal boxes. These boxes not only increase sales but also help in branding. Custom food boxes that focus on design and typography become word-of-mouth and easy to remember.